Job Description for Event Manager

Job Description for Event Manager
Last Updated: July 5, 2023


The job description for Event manager profiles the responsibility of an administrative professional responsible for planning and managing events from beginning to end. They find and reserve venues, communicate with clients and suppliers, handle logistics, manage budgets and billing, organize accreditation, manage risk, and present post-event reports.


An Event manager is, first and foremost, a project manager familiar with advertising and public relations strategies. The incumbent should expect to liaise with other departments, such as the marketing department, when handling events projects and should thus have good interpersonal skills. Candidates should be self-motivated, have new ideas, and have the organizational abilities to ensure nothing about an event is left to chance. The job description for Event Manager should reveal that the ideal candidate for this role is one with a positive mentality to help an organization host events that boost our brand's perception, increase customer loyalty, and improve the client experience.


The role can be stressful and requires the event manager to maintain composure as they handle multiple stakeholders. This will help them deal with other people successfully and think clearly.


Related: Brand manager job description


Job description for Event manager: Overall Purpose of the job


An Event manager position is in charge of many forms of event planning, organization, management, and coordination.


Job description for Event manager: Primary duties

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  • Plans and organizes events by coordinating all aspects of an event, from selecting the venue to arranging catering and entertainment.
  • Develops innovative ideas for events by brainstorming event plans and concepts.
  • Ensures that all expenses are accounted for and do not exceed the budget by creating and monitoring the budget for each event.
  • Negotiates contracts with vendors, suppliers and other service providers by interacting with them and negotiating for the organization to get value for money.
  • Markets and promotes events by utilizing various channels, such as social media, email marketing, and advertising.
  • Manages the event logistics by coordinating transportation, parking, security, and other logistical details to ensure the event runs smoothly.
  • Manages Staff by recruiting, training, and supervising staff members who will work at the event.
  • Manages risk by identifying potential risks associated with the event and developing strategies to mitigate them.
  • Ensures all health and safety regulations are adhered to during the event by monitoring compliance of all present.
  • Manages the event's design by creating a visual concept, including decorations, lighting, and other design elements.
  • Ensures the audio-visual for the event runs smoothly by coordinating the sound systems, lighting equipment, and video displays.
  • Ensures that all parties fulfil their obligations according to the contract by managing the contracts with vendors and service providers.
  • Supervises attendee registration by monitoring ticket sales and managing attendee information.
  • Manages on-site proceedings by coordinating staff members and vendors.
  • Develops the post-evaluation report by evaluating the event's success and identifying areas for improvement.
  • Manages the relationship with sponsors by ensuring they receive the benefits promised in their sponsorship packages.
  • Makes use of the latest event technology by staying current and incorporating it.


Event management job description


Related: Digital marketing manager job description


Job description for Event manager: Educational Qualifications


  • Most organizations prefer a degree in Public relations or management as it demonstrates that the incumbent has the necessary skills and capabilities to handle the day-to-day tasks of the job.


Job description for Event manager: Experience Required


Some job descriptions for Event managers require a minimum of two years of experience in a similar role. The extent of the experience required varies from organization to organization.


  • Proven experience in organizing or managing profitable events.


Related: Unleashing the power of storytelling: How event apps can transform attendee engagement


Job description for Event manager:  Knowledge, Skills, Abilities, and Other Characteristics (KSAO)


Knowledge


  • Knowing how to establish and maintain customer relations is necessary to build and foster relationships with clients.
  • Knowledge of events technology is required to be able to use the technology in events.


Skills


  • Excellent Communication skills are required to effectively interact with vendors, service providers, attendees and work peers.
  • Good Marketing skills are necessary to advertise events and reach the desired audience.
  • Exceptional Time management and Organizational skills are required to plan activities, anticipate issues, utilize technology, and delegate tasks to ensure events are run well.
  • Attention to detail is required to ensure that the event is run smoothly and that nothing necessary is left out so the event runs smoothly.
  • Negotiation skills are necessary to negotiate contracts with vendors, engage with partners more effectively and get better value for money.
  • Good leadership skills are necessary to coordinate the team and inspire them towards achieving a common goal.


Abilities


  • Keeping calm under stressful situations is necessary to handle challenges that may be faced whilst working.
  • The ability to work under pressure is required to handle the stress that may come from the tasks to be performed and not to be overwhelmed.
  • The ability to think critically and solve problems is required to come up with good solutions to problems that may arise during the job.


Related: Knowledge Skills and Abilities: Everything you need to know


Conclusion


The event manager job description outlines an administrative professional's responsibilities in organizing and managing events. They should have fresh ideas and essential organizational and strong interpersonal skills. Event managers must maintain composure and speak calmly to stakeholders. The perfect applicant for this position should be optimistic about assisting an organization in hosting events that enhance the perception of its brand, develop customer loyalty, and enhance the client experience.


Cindy Baker
Natasha Chimphondah
Author
Natasha Chimphondah is a motivated and experienced Organizational Development Consultant with a passion for helping businesses thrive. Natasha has honed her skills in Board Evaluation, employee engagement, and Job evaluation. Natasha is also an accomplished writer, having published numerous business articles on topics ranging from workplace culture to leadership development. Their writing is known for its clarity, insightfulness, and practicality. As a consultant, Natasha is confident in her ability to identify areas of improvement within an organization and develop effective solutions that drive results. And with their enthusiasm for the work they do, Natasha is always eager to take on new challenges and help businesses achieve their goals.

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