How Events Can Improve Company Culture

How Events Can Improve Company Culture

If you're looking for ways to engage your employees, boost productivity, and improve company culture, consider hosting a corporate event. A good corporate event is a fun and effective way for companies to gather the team, celebrate successes, and strengthen organisational bonds. Sure, it can come with a financial expense, but it's a worthy investment since it can come with many benefits. 

Here's how events can improve company culture.

1. Develops Employee Relationships 

One of the most crucial aspects of company culture is how employees interact and treat each other. They do not need to become the best of friends outside work. However, an essential element of a cohesive workplace culture is establishing professional relationships amongst employees, which benefit the organisations through better teamwork, communication, and productivity.

Corporate events are some of the best ways to improve company culture, especially if you take them out of their working environment and give everyone a chance to bond outside of work. In big companies, one of the best ways to foster employee relationships across numerous departments is by mixing up teams, allowing everyone to do activities with people they may not have interacted with before, helping to create a strong sense of culture.

Another way corporate events can improve company culture is by building trust among different teams. When departments or teams collaborate frequently through an event, they can establish trust among each other, which helps improve work culture.

Of course, ensure you include activities that focus on establishing trust. For instance, you can set up an obstacle course. To navigate through these obstacles, a team member can guide a blindfolded colleague who will depend on their judgement and instructions. If you really want to maximize your employee bonding in a company event, consider the addition of phone lockers from TechXpress to increase facetime and reduce digital distractions.

2. Improves Inclusivity


Work events are a fantastic venue to get to know everyone better. Going out of the workplace and trying new activities teaches everyone to trust and communicate with their colleagues outside the work environment. Interpersonal relationships among team members foster more inclusion, creating room for diversity and helping the organisation to achieve its goals.

Of course, if you want to foster a culture of inclusivity, you must include activities that promote diversity and inclusion during work events. Research shows that people will be more engaged at work after bonding with different teams that consist of diverse members.

Perhaps, you can try hosting a happy hour at work. Several workplaces host happy hours for employees. Be sure to cater to everyone by providing a mix of alcoholic and non-alcoholic beverages to cater to those that don't drink. Consider renting an event space if your workplace does not have enough room for after-hour activities.

Another option is to organise a potluck. Everyone grew up differently, and that is how each employee is different. The best way to banish the distance is by organising a heritage potluck, encouraging everyone to bring a meal inspired by their family traditions and culture. A heritage potluck is an incredible way to celebrate workplace diversity while bonding over delicious food.

3. Increases Employee Interaction 

The informal atmosphere of a corporate event fosters interaction among employees. Events like team building activities are a fantastic avenue for new employees to get to know their superiors and interact with their colleagues. The informal atmosphere gives a personal touch to the relationship between employees and leaders.

Socialising and interacting with people from work is one of the best ways to improve productivity. Interacting with fellow workers personally can help improve office morale and allow teams to adapt to the work culture.  

Unsurprisingly, communication and working better together are among the benefits of corporate events like team building. Everyone wants to work in a friendly environment where people are happy and comfortable to interact with. One of the best outcomes for corporate events is it helps to improve communication. 

Many corporate events include activities that establish trust and communication. While this is the general goal for every workplace, you may find certain aspects of communication that you can focus on.

4. Endorses Creativity 

The creativity of team members can stagnate in a routine atmosphere. Interacting with employees from other departments during corporate events help foster creativity, encouraging employees to think outside the box. 

Creativity is crucial in every workplace. It helps drive innovation and encourages a commercially competitive spirit among workers. Incorporating creativity exercises into corporate events can help people de-stress and relax. Encouraging interaction and bonding through events can increase employee engagement and boost morale.

When fostering an environment of creative thinkers, you must encourage your team to take the time, effort, and risks to learn new skills. It might sound cliche, but getting the team out of their comfort zone and encouraging them to try new things opens them up to a world of new and creative ideas.

Another way to encourage creativity is to establish a culture where everyone is courageous enough to throw in new ideas, including unconventional ones. Organisations should make everyone feel that their opinions are equally valued regardless of the role they have in the organisation.

5. Improves Workplace Culture

Organising and hosting corporate events is one of the best ways to improve workplace culture. An essential aspect of company culture is how employees interact and treat each other. Hosting regular events encourages people to socialise outside of work, boosting workplace culture and improving productivity.

Sure, hosting corporate events can cost some money. However, it can also increase business revenue, so it's a worthy investment. So, if you're looking for ways to make your work environment more productive and positive, integrate some team-building activities into your corporate events.

It's easy for employees to be happy and satisfied if they trust and feel bonded with their colleagues. Facilitating corporate events at work can help establish a more positive work environment that can help improve productivity. 

Employees are more engaged if they are part of a team that works towards achieving a common goal. It can result in improved collaboration and communication and improved trust among employees. All these factors can lead to a more positive workplace culture.

Editorial Team
This article was written by Editorial a Consultant at Industrial Psychology Consultants (Pvt) Ltd

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