Preston M. Waddington
Ecommerce Marketing Intern, Specialty food gifting
Madison, WI · (608) 555 0121 · name@example.com · linkedin.com/in/prestonmwaddington
Key Qualifications
EXPERIENCE
Two ecommerce marketing internships across two summers
INDUSTRIES
Specialty food gifting, direct to consumer
SPECIALTIES
Email campaign support, reporting, product page copy
SYSTEMS
Shopify, Klaviyo, Google Analytics
EDUCATION
Bachelor of Business Administration in marketing, expected 2026
Executive Summary
Marketing student in her final year, two summers into ecommerce internships at a regional cheese and gift brand. She likes the reporting side of the work and built the first weekly dashboard the store team had ever used.
Signature Achievements
- Built a weekly conversion rate and average order value dashboard now used in the Monday store meeting.
- Wrote product page copy for 85 gift items during a twelve week summer term.
- Raised email click rate on the weekly send from 1.9 percent to 2.8 percent by testing subject lines.
- Cleaned 300 duplicate contacts from the sending list before a holiday campaign.
Professional Experience
Ecommerce Marketing Intern
Dairyland Gift Company, Madison, WI 2025 to present
Supports one marketing manager on a Shopify store carrying about 200 gift and pantry items.
- Drafts and schedules weekly email campaigns in Klaviyo and proofs them before release.
- Writes product detail page copy and loads images for new seasonal items.
- Pulls conversion rate, sessions and average order value from Google Analytics for the weekly report.
Marketing Intern
Yahara Valley Creamery, Fitchburg, WI 2024 to 2024
Twelve week summer internship supporting a small farm brand and its online shop.
- Photographed products for the website and edited images to the store size standard.
- Tracked promotion codes used at checkout and reported which offers drew the most orders.
Education
Bachelor of Business Administration in marketing, University of Wisconsin Madison, expected 2026
Core Skills
Email campaign support · Product page copy · Google Analytics reporting · Klaviyo · Shopify · Promotion tracking · Image editing · List hygiene