In business, we have a common idea that the heart has no place in management. In reality, most of us were taught that, in leadership, the heart is like Kryptonite: it intrinsically destroys a manager's efficacy, lowering productivity and profitability.
Mark C. Crowley, a leadership and engagement expert, gives convincing proof that we were mistaken in this astounding, essential, innovative, and now classic book.
Crowley starts by demonstrating how traditional leadership methods are failing. Employee engagement and job satisfaction have reached crisis levels around the world.
Only three out of ten American workers are engaged in their jobs, according to shocking Gallup research (which Crowley was the first in the globe to disclose). In most European countries, the situation is significantly worse.
Workers used to be satisfied and productive because they had a job and a paycheck. Pay is no longer on the list of motivators for people to put their hearts and souls into their profession and contribute to their full potential.
Human beings have evolved in terms of what they require and desire in exchange for employment right before our eyes. Employees in the twenty-first century are looking for a sense of purpose, meaning, and relevance. Making them feel valued, respected, appreciated, developed, and cared for is what drives their involvement.
Crowley's remarkable revelation is based on contemporary medical and social science discoveries that show that human motivation and achievement are driven by the heart, not the mind. Human behaviour — what we care about and commit ourselves to in our lives — is generally driven by sentiments and emotions rather than rational thought.
Traditional leadership approaches are clearly failing, and a completely new style of leadership is required to meet the requirements and motivations of 21st-century workers.
Lead From The Heart isn't for the faint of heart. It's a vision for the future of workplace management, as well as a road map for achieving extraordinary levels of engagement, productivity, and profitability.
This book demonstrates that if you "Lead From The Heart," your followers will follow!
Award-Winning Pioneer of Heart-Led Leadership
Bestselling Author of Lead from the Heart: Transformational Leadership for the 21st Century – Taught in 9 Universities
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